Pathwise
The learning platform that guides your path.
The startup redefining how we learn in the digital age.
Meet Pathwise, an AI-powered learning platform that transforms the way users train and grow through personalized pathways and effortless management. Their innovative approach brings together advanced AI-driven insights with an intuitive user experience, helping teachers and students achieve their learning goals with ease.
Services
- Audits & Analysis
- Brand Strategy
- Brand Identity
- Website
- Marketing Collateral
The Challenge
Establishing a brand identity to match the innovation.
Pathwise needed a bold and cohesive brand identity that communicated their unique mission while standing out in the crowded EdTech space. Their existing visuals lacked the consistency and professionalism necessary to connect with their target audience of educators, students, and institutions.
Our mission was to craft a brand that not only reflected their cutting-edge technology but also resonated emotionally with their users.
The Solution
A brand as intuitive and forward-thinking as the platform itself.
A brand as intuitive and forward-thinking as the platform itself.
We developed a modern visual identity built on clean typography, vibrant gradients, and a memorable logo that embodied the personalization and growth Pathwise stands for. The branding was extended across all touchpoints, from the user interface to marketing materials, ensuring a consistent and impactful presence.
